Leslie A Guzman

Leslie A Guzman

REALTOR®

REALTY EXPERTS®

Mobile:
510-706-3214
Office:
510-226-2444
Email Me
Leslie A Guzman

Leslie A Guzman

REALTOR®

REALTY EXPERTS®

Mobile:
510-706-3214
Office:
510-226-2444
Email Me

news aggregator

Austin Realtor rebels win open board seats in election

USA Real Estate News-Inman - Tue, 2017-10-17 17:27
In what's been a whirlwind few months for ABoR, members made their alliances clear at an election held today by voting in members of a rebel cause to all seven board seats that were up for grabs ...

Special Rates on Commercial Property Loans

USA Real Estate News-RISMedia - Tue, 2017-10-17 15:39

NAR PULSE—REALTORS® Federal Credit Union, a Division of Northwest Federal Credit Union, is offering special low rates on commercial real estate loans with up to 25 years amortization and no pre-payment penalty to Credit Union members. This includes loans for new buildings, refinances or building improvements. Opportunity available here through October 31.

5 Social Media Strategies From RPR® That You Should Be Using in Your Business
Real estate agents who use Facebook as part of their social marketing strategy post listings more than any other type of content, yet fewer than half report measurable outcomes. So what can REALTORS® do to consistently inform, engage and grow their sphere of influence above and beyond posting listings? Here are five ideas.

REALTORS® Relief Foundation – Benefitting Those in Need
Help support and rebuild communities impacted by Hurricane Harvey, Irma and other storms by donating to the REALTORS® Relief Foundation today!  Every dollar you donate to the REALTORS® Relief Foundation goes directly to victims of disaster. Thank you to all those who have donated—your support matters more than ever in this extraordinary year of need. Donate here.

For the latest real estate news and trends, bookmark RISMedia.com.

The post Special Rates on Commercial Property Loans appeared first on RISMedia.

EXCLUSIVE: Disruption in Real Estate—Advancement or Threat?

USA Real Estate News-RISMedia - Tue, 2017-10-17 15:34

From Zillow Instant Offers to Opendoor, real estate professionals across the country are concerned about an ever-growing faction of so-called industry disruptors. RISMedia’s recently released white paper, “The Disruption of the Real Estate Industry: A Survival Guide for Brokers and Agents,” includes exclusive RISMedia research on the topic, a look at some of the industry’s most noteworthy disruptors, and in-depth interviews with real estate leaders on the veracity of the threat, including strategies for adapting your business for the future.

Order a copy of the white paper now.

See an excerpt of the white paper.

For the latest real estate news and trends, bookmark RISMedia.com.

The post EXCLUSIVE: Disruption in Real Estate—Advancement or Threat? appeared first on RISMedia.

Creating Profitable Relationships

USA Real Estate News-RISMedia - Tue, 2017-10-17 15:31

In the following interview, Mike Bjorkman, broker/owner of HomeSmart NCG in Valencia, Calif., discusses the advantages of the HomeSmart model, the local market, social media and more.

Region Served: Northern Los Angeles County
Years in Real Estate: 26
Number of Offices: 3, with another set to open prior to 2018
Number of Agents: 250

Please describe the current trends in your market.
Buyers are more demanding, sellers are more giving, the higher end is slowing down and the average price range is still cranking right along. Today, it’s all about explaining to sellers that flexibility will command a higher price and a guaranteed close, while making buyers feel like they’re getting a better deal. While it used to be all about giving sellers what they wanted, we’re all in this together now.

What strategies do you have in place to help your agents succeed?
We have access to some of the finest agent training, both live and online. In addition to hosting my own podcast; The Real Estate Marketing Show, agents have access to a variety of training videos via YouTube and our HomeSmart agent dashboard.

What role does social media play within your firm?
The best strategy is to approach social media with balance and to control what you say and how you say it. My four rules for social media success begin with allowing your friends and followers to get to know you by sharing your hopes, dreams and aspirations. From there, it’s all about posting current listings and testimonials from satisfied buyers and sellers. Next, get people to like your page by sharing your enthusiasm for helping out in and around the community and by providing solid real estate advice. And last, but not least, never post anything negative. By paying attention to these areas and creating a good balance, you will create profitable relationships. It’s also important to communicate with clients the way they prefer, as not everyone uses the same social media platforms; therefore, we train agents to adapt their social media messaging to match the goals and personality styles of each and every client.

In what ways does your firm stand out from the competition?
The tools and technology we have access to through HomeSmart give us a truly competitive edge. There’s nothing that an agent needs that we don’t provide. The brand’s flat-fee model is another thing that sets us apart, as it allows agents to use the money they save for marketing, branding and lead generation. The franchise support we receive is another point of differentiation, enabling us to get more done in a shorter amount of time.

How do you keep HomeSmart NCG top of mind with former clients?
Through technology. The tools provided to us through HomeSmart have built-in CRMs, so we have everything we need to stay in touch. It’s also important to note that everything is created with the intention of being used within direct mail, social media or email campaigns and marketing materials.

For more information, please visit www.homesmart.com.

Paige Tepping is RISMedia’s managing editor. Email her your real estate news ideas at paige@rismedia.com.

For the latest real estate news and trends, bookmark RISMedia.com.

The post Creating Profitable Relationships appeared first on RISMedia.

US regulators simplify real estate deals in hurricane-hit areas - Reuters

USA Real Estate News - Tue, 2017-10-17 15:16

US regulators simplify real estate deals in hurricane-hit areas
Reuters
WASHINGTON, Oct 17 (Reuters) - U.S. financial regulators moved on Tuesday to make it easier for real estate deals to get done in areas of the country ravaged by recent hurricanes, in a bid to boost recovery efforts. Under the eased rules, banks and ...

and more »

Augmented Reality and drones win NY real estate hackathon

USA Real Estate News-Inman - Tue, 2017-10-17 15:05
Dozens of innovators in technology and real estate spent the weekend in a fourth-floor midtown Manhattan tech incubator to devise creative ways to tackle some of the biggest problems plaguing the real estate industry. ...

Earnings Growth Research: Royal Caribbean Cruises Ltd. (RCL), Pennsylvania Real Estate Investment Trust (PEI) - USA Commerce Daily

USA Real Estate News - Tue, 2017-10-17 14:43

Earnings Growth Research: Royal Caribbean Cruises Ltd. (RCL), Pennsylvania Real Estate Investment Trust (PEI)
USA Commerce Daily
Shares of Royal Caribbean Cruises Ltd. (NYSE:RCL) are making a strong comeback as they have jumped 88.64% since bottoming out at $67.53 on Oct. 27, 2016. Thanks to a rise of almost 2.3% in the past five days, the stock price is now up 55.28% so far on ...

and more »

Cary's Regency Woods expands as two area firms relocate - News & Observer

USA Real Estate News - Tue, 2017-10-17 12:43

News & Observer

Cary's Regency Woods expands as two area firms relocate
News & Observer
The six-story building overlooking Symphony Lake will be anchored by Chiesi USA, a pharmaceutical company that will move its headquarters there from across Regency Parkway, and Black & Veatch, an engineering, consulting and construction company ...

and more »

Realtor finds two dead bodies inside home for sale

USA Real Estate News-Inman - Tue, 2017-10-17 12:06
A 911 call placed by the unnamed Realtor detailed an encounter that no real estate agent ever wants to imagine: "I just walked in this house to preview it for a client and there's a dead person in the bathroom." ...

BankCard USA Relocating to Westlake Village - San Fernando Valley Business Journal

USA Real Estate News - Tue, 2017-10-17 11:28

BankCard USA Relocating to Westlake Village
San Fernando Valley Business Journal
BankCard USA Merchant Services in Agoura Hills will relocate to Westlake Village early next year, according to Westcord Commercial Real Estate Services in Westlake Village. BankCard, which processes electronic payments and transactions for merchants, ...

President Trump drops in Forbes 400 list of richest Americans - USA TODAY

USA Real Estate News - Tue, 2017-10-17 11:10

USA TODAY

President Trump drops in Forbes 400 list of richest Americans
USA TODAY
... not to fill vacancies within the White House administration. Given Trump's new power and status, how could such a drop in wealth possibly befall the former real estate magnate and reality TV star who has famously boasted about his wealth and winning?
Forbes 400 2017: Meet The Richest People In AmericaForbes
Trump's net worth drops $600 million on Forbes' rich list, falls 92 spotsCNNMoney

all 121 news articles »

President Trump falls in Forbes 400 list of richest Americans - USA TODAY

USA Real Estate News - Tue, 2017-10-17 11:10

The San Diego Union-Tribune

President Trump falls in Forbes 400 list of richest Americans
USA TODAY
A tough New York real estate market, a $25 million lawsuit settlement and a costly presidential campaign all contributed to the decline, Forbes reported. Values of several New York City properties, including those on or near Manhattan's Fifth Ave ...
Trump's net worth drops $600 million on Forbes' rich list, falls 92 spotsCNNMoney

all 71 news articles »

Duet Real Estate Finance Ltd (DREF) Is Yet to See Trading Action on Oct 17 - UtahHerald.com

Europe Real Estate News - Tue, 2017-10-17 10:44

Duet Real Estate Finance Ltd (DREF) Is Yet to See Trading Action on Oct 17
UtahHerald.com
Duet Real Estate Finance Ltd currently has a total float of 71.81M shares and on average sees 276,366 shares exchange hands each day. The stock now has ... The Firm is a feeder fund and invests in the European Real Estate Debt Fund L.P. . It currently ...

and more »

In Czech Election, a New Threat to European Unity - New York Times

Europe Real Estate News - Tue, 2017-10-17 10:17

New York Times

In Czech Election, a New Threat to European Unity
New York Times
Antonin Gold, a real estate agent with no political experience, stood outside a subway station this month, wearing a badge identifying him as an Ano candidate for Parliament. Mr. Gold said he had become so upset by news reports about yet another ...

and more »

Prologis creates €8.2bn open-ended fund by merging European vehicles - IP Real Estate

Europe Real Estate News - Tue, 2017-10-17 09:23

Prologis creates €8.2bn open-ended fund by merging European vehicles
IP Real Estate
Prologis has merged two European real estate funds to create a €8.2bn open-ended vehicle with a 106m sqft portfolio spread across 12 countries. During its third-quarter earning report, the global logistics specialist said it had combined Prologis ...

Watch out Airbnb: Vacasa just raised $104M

USA Real Estate News-Inman - Tue, 2017-10-17 08:00
Eight years ago, Eric Breon and his wife inherited a little 480-square-foot cabin on the Washington coast. Nearby homeowners told them that they could expect to earn around $3,400 a year by renting out the property to vacationers looking to get a taste of the Pacific Northwest cottage life ...

The Blackstone Group LP: Blackstone acquires Hotel Investment Partners in Spain - The Wall Street Transcript

Europe Real Estate News - Tue, 2017-10-17 07:52

The Blackstone Group LP: Blackstone acquires Hotel Investment Partners in Spain
The Wall Street Transcript
October 17, 2017 - Blackstone Real Estate Partners Europe V ('Blackstone') announces that it has agreed to acquire Hotel Investment Partners ('HI Partners'), a leading Spanish hospitality company, from Banco Sabadell. HI Partners owns a portfolio of 14 ...

and more »

Mack-Cali Realty Corporation (CLI) & NorthStar Realty Europe Corp. (NRE) Head to Head Comparison - The Ledger Gazette

Europe Real Estate News - Tue, 2017-10-17 07:33

Mack-Cali Realty Corporation (CLI) & NorthStar Realty Europe Corp. (NRE) Head to Head Comparison
The Ledger Gazette
NorthStar Realty Europe Corp. is a real estate investment trust (REIT). The Company is a European focused commercial real estate company with primary office properties in cities within Germany, the United Kingdom and France. Its objective is to provide ...

and more »

Who needs Florida? Here's where people approaching retirement plan to live - USA TODAY

USA Real Estate News - Tue, 2017-10-17 05:00

USA TODAY

Who needs Florida? Here's where people approaching retirement plan to live
USA TODAY
But Hans Nordby, chief economist of CoStar, a research firm for commercial and multifamily real estate, notes that in the past year home values finally surpassed their previous peak by some measures. That, he says, will likely prompt more older ...

Why predicting the future isn’t in a real estate agent’s job description

USA Real Estate News-Inman - Tue, 2017-10-17 04:30
As a kid, at social gatherings, I'd always get a little annoyed when people would start asking my dad, the doctor, for medical advice ...
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License #: CalBRE#01456988

Specialty: Certified First Time Buyer Specialist 2016 Negotiation Expert, Global Property Specialist, Listing Specialist.

Area Covered: Fremont, Union City, Newark (tri-city) Alameda County, Contra Costa County, Placer County, California

Languages Spoken: English